The Financial Conduct Authority (FCA) say that all Financial services must be sold to you in a manner that is “fair, clear and not misleading”.
If your financial advisor didn't fully explain the risks, you could make a complaint and be entitled to a refund.
Mis-selling means that you were given unsuitable advice, the risks were not explained to you or you were not given the information you needed and ended up with a product that isn’t right for you.
The person who advises you to buy must recommend something suitable for your needs, and explain properly what it can and can’t do.
They should make sure you know the risks. If they don’t do this, you might be able to claim compensation
If you have lost money because of poor investment advice about:
Managed funds, stocks and shares, personal pension plans or long-term investments like mortgage endowments then you could be entitled to make a complaint for compensation.
Hard working family's trying to protect their financial future are mis-sold investments and pensions. Whether it is moving a pension into a high return venture or investing some or all of your savings into a product, bond or share that wasn't accurately described to you, you may be able to claim for compensation.
The portfolio promised so much, you asked for an investment with a low risk of losing your money and your adviser recommended a high-risk investment, if you have been given bad or misleading advice, if there was a negligent management of your investment, if there was involvement of fraud or misrepresentation or you were told the investment was a particular kind of investment and it was something else entirely.